Can't get to the stores? You can shop online!
We get it. High School life is crazy! Sometimes you just gotta look online! No worries! Check out our online stores below:
Prom season
has arrived!
We have TWO locations to serve you for prom!
We are so excited to offer you two unique spaces to find your perfect prom dress: our flagship store on Division in downtown Grand Rapids AND our new Prom Pop-Up Shop in the Woodland Mall (the former Banana Republic location) opening March 1, 2023!
Is Your Dress Ready For A Second Dance?
Do you have a stunning dress collecting dust in your closet that deserves better? Give it a chance to be loved again! When you consign with Second Dance, you play a role in someone else’s story by allowing your dress to live on at Second Dance. You’ll also get a return on your fashion investment in either cash or store credit you can reinvest toward your next fabulous dress. When you consign with us, your dress gets the royal treatment and the reverence it deserves. You’ll be able to keep track of its status on our app so you’ll know exactly when it finds its next home and when you can collect your check.
We're still here for all your bridal shopping!
For all you non-Prom ladies, we’ve still got our bridal store ready to serve all of your bridal needs. Whether you are looking for gently used, never-worn, or brand new, we have hundreds of dresses that represent every style and budget. Schedule an appointment today and let our staff help you find your perfect dress!